Blends artistic creativity with technology to create animated visuals for various purposes, such as art installations, interactive experiences, virtual reality (VR) projects, augmented reality (AR) applications.

Plans, designs and implements PR activities. Develops and maintains good relationship with mass media. Maintains close liaison with clients and communicates their feedback to in-house departments. Writes and issues press releases for clients. Monitors the news and handles media enquiries on behalf of clients.

Undertakes PR programs, press releases and co‑ordinates with other media organisations.

Takes pictures/video of people, places or events. Writes captions.

Conducts research according to editor’s or reporter’s requirements or project requirements.

Acts as the co-ordinator between various function units and external parties to ensure smooth operation on Internet/Intranet website. Creates and updates Web Page, and maintains the overall structure and design of the website.

Undertakes the overall responsibility (including standards setting) for the management of the creative department. Hires, supervises and develops the creative personnel.