Acts as a liaison between account services and all other departments. Supervises, coordinates and ensures the on time and orderly flow of all advertising from job initiation to its release and billing.

Assists the Director of Strategic Planning in developing brand/communication strategies and inspiring creative direction by conducting market research and uncovering consumer insights.

Produces and updates the Web Page in consultation with the Producer; Creates the look, content, layout and features of a website. Helps with maintenance and additions to the website.

Selects China/national news items which need to be rewritten if necessary. Assigns work to China/national news researchers/writers. Checks and revises China/national news stories. Liaises with heads of other departments.

Writes and edits news stories for publication. Undertakes the layout and design of each page. Edits reporters’ scripts.

Responsible for the internal coordination, expediting, and scheduling of print advertising jobs. Keeps track of work in progress. Collects and distributes layouts and artwork.

Research and reports information of interests to the public. Analyses news releases. Interviews people. Attends public functions, visits scenes of accidents and obtains information from all relevant sources. Submits information in written or audio form. Conducts live or taped reports, or interviews.