Undertakes the management of an advertising or marketing communications department of a company/ organisation. Formulates corporate advertising or marketing communications strategies and objectives. Performs marketing functions.

Plans and conducts market researches. Compiles and presents research reports. Uncovers insights and implications for client to shape their business/marketing strategies.
or
Undertakes market researches & readership survey, and manages data analyses for sales presentation.

Assists in developing and maintaining relationship with the community.

Provides artistic direction and guidelines for all related business in the organisation. Leads the art and design team and work with other production team when required. Controls quality of all deliverables.

Presents news, conducts interviews and acts as compere of information & current affairs or relevant news programmes.

Develops and maintains good relations with the community.

Assumes overall responsibility for the management of the marketing programs, advertising/promotional plans, researches and PR functions as to support advertising or circulation sales.